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Dr. Mundorf's research deals with the entertainment function of the media, factors influencing the recall of mediated messages, personality and media use, user acceptance of screen based information services as well as changes in European telecommunications systems. Dr. Mundorf's research has been published in various advertising journals, such as Journal of Advertising, Journal of Personality and Social Psychology, Gazette (The Netherlands), Publizistik (Germany), The Gerontologist, Communication Research, Journal of Broadcasting and Electronic Media, Sex Roles and Humor.